A Seamless Shopping Experience Across Multiple Channels
Consumers today expect a smooth, connected shopping experience across all touchpoints, whether online or in physical stores. Billabong, Quiksilver, Surf Dive ‘n Ski and Amazon Surf, through stockinstore’s omnichannel solutions, are delivering just that. Each of these iconic brands is now able to offer customers multiple ways to discover and shop for their favourite gear, blending digital and in-store experiences seamlessly.
Find in Store
One of the standout features of stockinstore’s technology is the Find in Store solution. This allows customers to see, in real time, whether their desired products are available in nearby stores. Whether it’s a Billabong wetsuit, Quiksilver snow jacket, or Surf Dive ‘n Ski streetwear, customers can avoid the frustration of out-of-stock items by checking product availability online before making the trip to a store. This feature empowers shoppers with the convenience they crave, giving them confidence that they’ll find exactly what they’re looking for.
Store Locator
The Store Locator feature further enhances this convenience by helping customers easily find the closest physical store. For brands like Billabong, Quiksilver, and Surf Dive ‘n Ski, with a broad retail presence across Australia and globally, this tool makes it simple for shoppers to pinpoint the exact location where they can purchase the gear they need. This is particularly useful for customers who want to try on products or prefer in-person shopping but want to ensure their time isn’t wasted.
Google Business Profile Integration
Adding to this seamless experience is the Google Business Profile Integration, which connects each brand’s physical stores with customers’ online searches. When shoppers search for a Billabong, Quiksilver, Surf Dive ‘n Ski or an Amazon Surf store, they’ll instantly see critical correct details like store hours and locations. This integration helps drive foot traffic to stores by providing the correct and updated information through the world’s most-used search engine, and helps retail teams manage their information more easily.

Why This Matters for Customers
For customers, the benefits of these omnichannel solutions are clear. Shoppers are increasingly looking for brands that offer flexibility and a hassle-free experience across all platforms. stockinstore’s technology provides exactly that. By allowing customers to search online, check in-store stock availability, and find the nearest retail location, Billabong, Quiksilver, Surf Dive ‘n Ski, Amazon Surf, are giving their audience more control and more options.
- Save Time: Customers no longer need to visit multiple stores to find the products they want. With the Find in Store feature, they can quickly check availability from their smartphone or computer and head straight to the right location.
- Eliminate Frustration: Nothing is more disappointing than visiting a store only to find that the product you want is out of stock. stockinstore’s tools ensure this doesn’t happen by providing accurate, real-time stock levels for in-store products.
- Enhanced Shopping Journey: With features like Store Locator and Google Business Profile Integration, the path to purchase becomes smoother, reducing friction and improving the overall shopping experience.

Benefits for the Brands
For Billabong, Quiksilver, Surf Dive ‘n Ski and Amazon Surf, the benefits go beyond providing a better shopping experience for their customers. These solutions help the brands connect their digital and physical retail operations, creating a more efficient, cohesive business model.
Increase Foot Traffic: By making it easier for customers to find store locations and know exactly what’s available, these brands can drive more customers into physical stores, increasing in-store sales
Improve Inventory
Visibility: stockinstore’s tools provide full visibility over stock levels across all stores, enabling the brands to better manage their inventory and reduce lost sales due to stockouts
Boost Brand Loyalty: Offering a seamless omnichannel experience strengthens customer relationships, encouraging repeat purchases and building long-term loyalty. Customers appreciate brands that understand and anticipate their needs, and with these new tools, Billabong, Quiksilver, and Surf Dive ‘n Ski are showing just that.
Leading the Charge in Retail Innovation
Billabong, Quiksilver, Surf Dive ‘n Ski and Amazon Surf have built their reputations by staying ahead of trends in surf, skate, and street culture. Now, with stockinstore’s innovative solutions, they’re leading the charge in modern retail innovation, offering their customers a truly connected and flexible shopping journey. Whether customers are buying online or visiting their favourite store, these brands are ensuring that they can shop on their terms.
A huge thanks to Alicia Watkinson, Lysiane Corosu, Adam Mahomed, James Tracey, and the fantastic teams at Billabong, Quiksilver, and Surf Dive ‘n Ski and Amazon Surf NZ – we’re excited to be part of your journey!