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Google Local Inventory Ads (lia)
Show In Stock Products with Google Search
Over 80% of customers prefer to browse online and shop in store. With stockinstore’s Google Local Inventory Ads integration (GLIA), you’ll not only be able to showcase your products, but also show their stock availability in a store nearby.
Trusted by leading brands
Your business, at the top of Google search results
Customers are already searching for your products on Google. Put your stores at the front of their mind and the front of search results with Local Inventory Ads.
- Display real-time product availability for the nearest store
- Display your product at the top of relevant Google search results
- Drive customers in-store who are ready to purchase
- Bring local stores online with a Google shopfront
Simple, affordable, measurable
We’re one of only a handful of companies globally that offer integrated Google Local Inventory Feeds. If you’re already using stockinstore, we’ll have your in-store stock availability showing up on Google in no time.
- Connect your current Google Shopping ads to local stores for more foot traffic
- Quick set-up using your existing stockinstore product feed
- Measure the impact of Google Local Inventory Ads on walk-ins and sales
- Link with stockinstore’s reporting suite for powerful insights into customer demand
Why use Google Local Inventory Ads?
Google Local Inventory Ads appear at the top of Google’s search results and showcase a retailer’s products, store information, and a direct link to the product page for purchase. It’s the perfect way to attract new customers.
Real-time inventory
Immediately show customers if the product they are searching for is in stock nearby.
Increase foot traffic
Tap into consumer demand and bring those customers to your store.
Go digital
Put your local stores online using a Google-hosted store front.
Grow online traffic
Direct Google searchers to your eCommerce store, if you have one.
Local visibility
Make your business appear for more local shoppers searching online
Easy integration
Use your existing stockinstore product feed. No set up needed.
Monitor demand
Combine Google LIA reports with stockinstore’s reporting suite to measure consumer demand.
Measurable ROI
Track the impact of your ads on foot traffic and in-store sales.
Integrates with all major platforms
Our solutions have been developed to integrate with all leading e-Commerce platforms and POS/ERP systems. Don’t see yours on the list? Don’t worry – we’ll integrate as part of your setup.
HOW IT LOOKS
See Google's LIA in action
Join a growing number of retailers and franchises using stockinstore’s Google Local Inventory feeds to show customers what’s available in stores nearby.
FAQs
Google Local Inventory Ads (GLIA) showcase a retailer’s in-store product inventory on Google. When a customer searches for a product on Google, they may see a Local Inventory Ad that displays the product’s availability and price at nearby physical stores. This feature can help customers to find the products they are looking for and increase foot traffic to physical stores. Google Local Inventory Ads works by integrating with your inventory management system to ensure that the information displayed in the ad is accurate and up-to-date.
Working with Google can be finicky. Our GLIA integration is specifically designed to meet the requirements of Google and bring all your necessary businesses information together in the easiest way possible. This way, getting your Local Inventory Ads live can be done both faster and easier.
GLIA starts from $3/month per store. To get a price for your business, just get in touch!
Using Google Local Inventory Ads can benefit retailers in several ways. Firstly, it can increase the visibility of your physical stores and products to customers who are searching for nearby stores on Google. This can lead to higher foot traffic, sales, and customer engagement.
Secondly, GLIA can help retailers to measure the effectiveness of their online-to-offline (O2O) campaigns by tracking important metrics such as store visits, foot traffic, and sales. This data can be used to adjust their campaigns and optimize their omnichannel strategy.
Finally, Google LIA can help you improve the customer shopping experience by providing accurate and up-to-date information about their product inventory in nearby stores.
Working with Google can be tricky, so we make it easier. Our solution syncs your inventory data with Google Merchant Center, making it a breeze to manage and update your inventory in real-time. This means that your customers can easily find the products they’re looking for at your physical store locations. By using stockinstore’s easy to implement integration, you’ll be able to run successful Google Local Inventory Ads campaigns that drive more foot traffic to your stores, making you the talk of the town!
With Stockinstore’s Google Local Inventory Ads solution, implementing and customizing your ads has never been easier! By using your existing stockinstore product feed, there’s no need for a complex setup process. We seamlessly integrate with Google, allowing for easy customization of your ads. Our team of experts will be with you every step of the way, ensuring a smooth implementation process and providing ongoing support.
Absolutely! stockinstore’s Google Local Inventory Ads solution can help you drive more foot traffic to your physical stores by reaching customers who are searching for products nearby. Google Local Inventory Ads can help customers to find your physical stores and the products they are looking for, which can increase foot traffic and sales. Our solution provides accurate and up-to-date information about your product inventory in nearby stores, which can help customers to make informed purchase decisions and improve their overall shopping experience.
Many leading retailers have implemented the stockinstore store locator tool. These include T2 Tea, Intersport, Tentworld, Triumph and many more!…
case studies
Find out why leading brands choose stockinstore
stockinstore’s omnichannel solutions help Retailers, Franchises and Wholesalers provide customers with better shopping experience and streamline business processes. Here are some of their stories.
After implementing member fulfilment with stockinstore's Ship from Store solution, INTERSPORT Australia then integrated stockinstore's Click & Collect solution.
Oxford Shop attempted to develop an internal solution but encountered overwhelming complexities and unexpected delays. Realising the magnitude of the task, they turned to stockinstore.
How Toyworld achieved a 118% boost in online conversion rates with stockinstore’s omni channel fulfilment solutions
Fast. Flexible. Affordable. Scalable.
Omni-channel solutions for retailers, franchises & wholesalers
